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April 30, 2015
By: Catherine Diamon
Axalta Coating Systems has won the Green Repair Innovative Product Award from one of China’s leading automotive publications, Auto Maintenance & Repair Magazine, recognizing Axalta’s Cromax® Pro waterborne refinish products for their selection of sustainable coatings solutions for the automotive refinish industry. Auto Maintenance & Repair Magazine is published by the China Automotive Maintenance and Repair Trades Association (CAMRA), an industry association with over 500 corporate and individual members that include body shops, repair workshops, and R&D and automotive testing institutes. CAMRA sponsored the award. The award evaluation, initiated in October 2014, took place over a six-month period in a process that involved preliminary screening of entries, expert evaluations, and an open voting through the magazine’s website. Over 300,000 votes were cast during the voting period. “Receiving this award means receiving recognition from the automotive maintenance and repair trade community for our advanced waterborne technology, Cromax Pro,” said Luke Lu, Vice President of Axalta and President of its business in China. “Cromax Pro, our latest generation waterborne technology, is engineered for sustainability and productivity. This recognition, from those who use our products every day, is a rewarding recognition of our technology and will motivate us to continue to develop ever more innovative products for our customers.” Axalta’s waterborne coating products, including Cromax Pro, were developed to meet a number of environmental requirements, such as EU’s VOC Regulation 2004/42/EC and GB 24409-2009 to which China adheres, the goals of which are to reduce emissions of VOCs. Cromax Pro helps meet sustainability goals as well by bringing additional productivity to refinish customers. Its reliable performance combined with easy and fast drying application offer savings through lower paint consumption with shorter process times and lower energy demands. Axalta companies have been doing business in China since 1984. This wealth of institutional knowledge has helped Axalta maintain its leadership role for developing cutting edge coating products. In addition to the recently-opened Jiading waterborne coatings facility, Axalta operates an adjacent plant in Jiading and a plant in Changchun, six powder coating operations in collaboration with a joint venture partner, four refinish training centers and, in Shanghai, a Global Color Lab and Asia Pacific Innovation Center to support R&D and its Asia Pacific regional headquarters. Axalta’s multiple resources in China work together to support the sustained, long-term growth of China’s automotive, commercial vehicle and industrial sectors that use Axalta coatings.
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